Ford introduced the third generation of the Focus at the 2010 North American Motor Show in three body shapes, dropping the convertible version.
While the hatchback and the station wagon were addressed mainly to the young, or the young families with small children, the sedan was adequate for empty-nesters or car rental companies. Ford managed to create another decent example of a technologically advanced, reasonably priced compact vehicle.

The bodywork was more aerodynamic, and it had the new hexagonal face of the radiator grille. Its headlights were closer to those found in the Mondeo, adding more refinement to the known compact-sized vehicle. Even though it was a three-box sedan, its rear windscreen was very sloped, inducing the idea of a fastback shape. Its wide taillights crossed started from the sides of the car and continued over the trunk lid.

Inside, there was a new cockpit arrangement. The base model featured a 4” infotainment unit, but a larger, 8” touch-screen unit was available as an option. It featured Bluetooth connectivity and the SYNC connectivity package with voice control and navigation.

Ford offered the Focus sedan with a comprehensive engine choice ranged between 95 hp and 160 hp. Unlike the hatchback version, it wasn’t available in the RS or ST version since Ford made it as a fuel-efficient family sedan or a money-maker for a fleet owner.